NEW IMAGE RENAISSANCE, HOTELS WITH WAY OF LIFE

• New image of the brand with the simultaneous inauguration of two hotels.

With the inauguration of two hotels -Renaissance Paris Arc de Triumph and Renaissance New York Hotel 57 - both located in icons cities of the lifestyle, Marriott announces the new global image of the Renaissance brand. Besides the launch of the new image of the brand and of this great simultaneous event, one presents a portal of Internet totally new that shows the collection of 140 properties Renaissance in 28 countries around the world. The new site www.renaissancehotels.com possesses fantastic packages, as well as promotions to have experiences of trip in each one of the hotels and destinations of the brand. "With an investment of approximately $2 trillions, contributed by the owners and franquiciatarios, for renovations and a completely new web site, we seek to position Renaissance as the first global brand of lifestyle in Marriott's portfolio," commented Tina Edmundson, senior vice-president of operations of the brand Renaissance. "The experience Renaissance is directed the travelers who want to discover something new and different in each and every of their stays.

Our guests know what they want and they love the trips, the architecture and the history, look for the experience of a hotel that allows them to know and to optimize their trip- to discover the maximum destination", concluded Edmundson. The offer of renovation of the Renaissance brand includes other elements like: -New hotels: Renaissance offers a different perspective to the guests in every stay, already be in a historical hotel or one ultra modern. The Renaissance brand will continue the expansion adding to the list the opening of 24 more hotels in the next three years including properties as the Renaissance Palm Springs hotel, Renaissance Malmo in Sweden, Renaissance Doha, in the Arabian United Emirates, Renaissance St. Pancras in London and Renaissance Bangkok Ratchaprasong in Thailand.

- New image: The new image of the hotels and Resorts Renaissance gives a radical change that the logo includes representing a more modern new and simple identity, which highlights the symbol "R" like a link to the historical side of the brand. -RenaissanceHotels.com: The new portal in Internet of the hotels Renaissance, not only is attractive, but it offers a great experience for the guests motivating them to discovering, both to the hotel and to the destination that they choose. -Renaissance Chic: The new design in the hotels Renaissance is current, attractive and inspiring, from the original menus up to the showy decoration and bed clothes of thin cotton. - New strategy of sale to the detail: With the new site www.CollectRenaissance.com the guests will have the opportunity to acquire some of the amenities of the hotels (bed clothing, decorative articles, and glassware). -New strategy of food and drinks: new menus have developed to attend so much to the local visitors, as to the guests. The above mentioned menus will include a great variety of food and autochthonous drinks of every region, with a touch refined to the style Renaissance. - New synergies: Renaissance looks for the relation with brands of services that share the way of thinking and style of the brand, an example, is the new program of service of cars in association with Hertz Connect; other brands are Absolut Vodka, Jack Spade y Strida Bike.